Category: basics

Some people have strange ideas about social media. We decided to sum up our experience in social media guidelines which is basically just a quick/short…

Quite often you may stumble with the issue of how or where to get pictures or photos to illustrate the posts you’re going to publish.…

Some of your conservatively thinking colleagues may think or even confront you directly – why social media? Why spending time and money on them? Why…

Many treat social media as some sort of self-contained disconnected world, but you can support your social media offline through some actions in your ‘brick…

You probably heard that many times – ‘preparation is a half of success’. Very same applying to getting started in social media – you have…

When you just start your new business you might be thinking which social media to use for it. The answer is both simple and complex. Simple…

We quite often hear the questions like ‘we’re opening a business, currently creating the website, what to do before starting on social media?’ So before…

Everyone starting the journey into social media world will inevitably meet some ads promising to provide huge following base for like $5 and ask oneself…

You may have heard of this term and wondered what is evergreen content and why it matters. The answer is pretty simple – evergreen content…

This is probably the most often used contradiction to objection we hear from businesspeople against telling on their company pages the inner workings about their…